Format:

Campaign

Role:

Creative Direction
Film Production
Post-Production

Client:

Cadillac Canada & GM

Cadillac / VISTIQ Winter 2025

about

A cold-season performance film for the Cadillac VISTIQ, exploring control, power, and presence in extreme winter conditions. Shot with a restrained, architectural visual language, the piece emphasizes texture, contrast, and disciplined motion reflecting Cadillacs evolving performance identity.

service

Creative Direction
Film Production
Post-Production

Credits

Director: Gabe Zack
Director of Photography: Nicky Films
Second Unit: Gianmaria Palombo
Production Assistant: Young Confucius
Editor: Gabe Zack
Color: Nicky Films, Gabe Zack
Studio: S-1

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